With TV antenna use booming, skinny bundles gaining traction and subscription streaming still on the upswing, new findings from Nielsen offer some eye-opening statistics showing how viewers are getting TV programming outside of the traditional pay bundle. While about 89 million U.S. households still subscribe to pay-TV, according to numbers released last week by Leichtman Research Group, that’s the lowest level since 2007. And thanks to technology, the have-nots still have plenty.
Read more: https://deadline.com/2019/03/one-out-of-five-tv-homes-in-several-u-s-cities-has-cut-the-cord-study-1202573287/?source=Snapzu
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