Fading Ratings: Viewership Declines in Key Cable Genres

The majority of TV networks in 2021 saw a decline in their average primetime audience for viewership taking place live or within 7 days of airing. In VIP+’s “Fading Ratings” report, VIP+ details the trends in viewership since 2014 for broadcast and cable TV. In this excerpted analysis, VIP+ will assess the state of the market for key genre-based networks: Kids, News, and Sport.
Read more: https://variety.com/vip/fading-ratings-viewership-declines-in-key-cable-genres-1235144463/?source=Snapzu