CBS Tackles New Game With Super Bowl 50: Digital Viewers And Live-Streamed Ads

Super Bowl 50 will be seen by people who use connected-TV devices including Xbox One, Apple TV, Roku and Chromecast. Amazon Fire is also likely to carry the event. Streaming coverage is also offered to Verizon customers on phones through NFL Mobile. In another first, all the ads that accompany the game will be live-streamed in the digi-casts as well.
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