Tuesday 20 August 2019

Why Is Joe Rogan So Popular?

Why Is Joe Rogan So Popular?

Every morning of my Joe Rogan experience began the same way Joe Rogan begins his: with the mushroom coffee. It’s a pour-and-stir powder made from lion’s mane and chaga—“two rock-star mushrooms,” according to Joe—and it’s made by a company called Four Sigmatic, a regular advertiser on Joe Rogan’s wildly popular podcast. As a coffee lover, the mere existence of mushroom coffee offends me. (“I’ll have your most delicious thing, made from your least delicious things, please,” a friend said, scornfully.) But it tastes fine, and even better after another cup of actual coffee.
Read more: https://www.theatlantic.com/entertainment/archive/2019/08/my-joe-rogan-experience/594802/?source=Snapzu

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